Fluffy paws

The product: 

This work was created as part of the "Google UX design" course.

I'm creating a new app for an animal shelter to reduce the homeless animal population. To accomplish this task, i need to create an intuitive and visually appealing site so that pet owners will be motivated to take in a pet and make an application for a pet date without difficulty.

Target audience:

People 22-65 year olds who are just beginning to learn to read.

Project duration:

January 2022.

The problem: 

Users who want to adopt a pet do not have the opportunity to get detailed information about the pet, the necessary documents and make an appointment.

The goal:

Create an app where the user can get detailed information about the pet, learn about the necessary documents, and be able to make an appointment with the pet.

User research


I conducted interviews and created empathy maps to understand the users and identify their needs. The main group of users identified in the study were 4-5 year olds who are just beginning to learn to read.This group of users confirmed the initial assumptions about feelings of boredom that are inherent in children learning to read.Among users who were learning to read, it was found that they could not pronounce syllables correctly and were often distracted. Young users were also found to become frustrated when reading is difficult.

User research: pain points


The user does not receive information about the health of the pet on the site.


The user can't make an appointment with the pet.


The user can't find information about the necessary documents for adoption.


The user noted the visual unattractiveness of the sites.


Stacy, a 23-year-old designer and blogger. She works during the day and shoots videos in the evenings, editing on the weekends. She has absolutely no free time and is lonely, so, she would like to get a kennel friend. She would like to adopt a dog. It upsets her that kennel sites are not very popular, so, people buy themselves a pet instead of getting one from a kennel. She would like the site to be user-friendly and informative, so that she could learn in detail about the animal, the requirements for adoption, and that she could make an appointment to meet the pet in advance.  



Have boyfriend

“I'm sorry that kennels are not very popular, that so many pets are still single.” 


  • Wants to get information on the site about the health status of the animal so he can take care of it.
  • Wants to see the necessary paperwork and requirements for adopting an animal on the website.


  • Doesn't get the animal's health information on the site.
  • Can't notify you about your visit on the site.
  • Can't find information about required documents.


Paper wireframes

By taking the time to compileiteration of each screenapplication on paper, it is ensuredthat the elements that went intoin the digital sketches have beenwere well adapted to address thepain points. For the mainscreen, I favored a visual dominant that would attract the user. Also positioned the "cat" or "dog" selection buttons.

Digital wireframes 

Check out the prototype low-fidelity:

Usability study: findings

I conducted moderated research among 5 participants. Participants tested the prototype in Adobe XD and reported their results.

Users noted that it would be convenient to move information about the necessary documents for adoption to the process of making an appointment to meet the pet.

There is no information about the necessary accessories for the animal.


During the research, it was found that kennel websites are not popular. A bright cute banner is used to increase the user's attention and predisposition. 

High-fidelity prototype

Presentation of the final prototype "Pet Adoption Flow Designfor an animal shelter." The prototype met the needs of users to select an animal, view information about the animal, and successfully apply to meet the pet.

Check out a high-quality prototype:



The app evokes a sense of emotion and joy in the user, thanks to the bright colors and illustrations with animals.What I learned:While developing the Fluffy paws app, I learned that the first ideas for the app are just the beginning of the process. 

One quote from peer feedback:
"I really like the idea of a resource like this and the way the result looks."

What I learned:

Peer feedback influenced every iterationon each iteration of the app's design.

Next steps

Conduct another round ofusability studies to validatewhether the pain pointsusers experienced havebeen effectively addressed.

Conduct more userresearch to determine anynew areas of need.